GENERAL-ISM
(1) The key Narrator of a newscast or program is called:
Anchor.-
(2) Mohammedan Social Reformer was the English Name of:
Tahzeeb ul Akhlaq
(3) Daily Dawn Started in:
1942
(4) Zamindar was launched by:-
Maulana Zafar Ali Khan
(5) The first Editor of Dawn was:
Pothan Joseph
6 The number of radio stations, which Pakistan got in 1947 were:
2
(7). Daily Jung first appeared from:
Delhi
(8) Hamid Nizami was the founder editor of:
Nawa-e-waqt
(9) CPNE is the representative body of:
Editors
(10) Television made its advent in Pakistan in:
1964
(11) Continuation of a story on another page is called:
Jump
(12) The largest mass medium in Pakistan is:
Radio
(13) Dr. Goebbles is known as father of:
Propaganda
(14) Radio Pakistan was converted to Pakistan Broadcasting
Corporation in:
1972
(15) A.P.P. is the abbreviation of:
Associated Press of Pakistan.
16- What is scoop?
exclusive story
17 "Stringer" is called:
part-time correspondent paid a column rate
18. Newspaper's masterhead is called :
flag
19. 'Folio' is the name of:
page number
20 who was the first editor of the daily 'Jhang'?
Mir Khalil ur Rahman
21. Acknowledgment of the source of a picture or a story is called:
courtesy
22. Continuation of a story on another page is called:
jump
23. PEMRA ordinance was implemented in:
2002
24. The term 'Global Village' was coined by:
Marshal McLuhan
25. Press note can (be) issued (by):
government official
26. Registration of Press and Publication Ordinance was introduced in:
1963
27- The founder of daily 'Pakistan Times' was:
faiz ahmed faiz
28. the term 'Deck' is used for:
part of a headline
29. the term 'Yellow journalism' was started from:
U.S.A.
30. the inventor of the printing press was:
johannes Gutenberg
31. Pakistan's first official news agency was:
APP
32 Nasim Hijazi was Editor of the daily:
kohistan
33 C.P.N.E. stands for:
COUNCIL OF PAKISTAN NEWSPAPERS EDITORS)
34) What is meant by
editorial note:
Editor’s notes
35) The news which appears in the papers two or
three days before an important event is called:
Curtain Raiser
36) Who is the most important person in the T.V. NEWS:
None of these37) Hasrat Mohani published the newspaper:
Urdu-I-Muallah
38) The Nawa-e-Waqt started its publication in:
1940
39) Irshad Ahmed Haqani writes his column under in:
Harf-e-Tamannah
40) Who was the first editor of the daily Jang?
Mir Khalil-ur-Rehman
41) Which of the private Pakistani T.V. Channel has the greatest number of
viewers?
GEO
42) Which official is called the pilot of the newspaper:
The editor
43) Communication is a
Process
44) The head office of “The Khabrain” is in:
Lahore
45) APNS represents
News paper owners
Anchor.-
(2) Mohammedan Social Reformer was the English Name of:
Tahzeeb ul Akhlaq
(3) Daily Dawn Started in:
1942
(4) Zamindar was launched by:-
Maulana Zafar Ali Khan
(5) The first Editor of Dawn was:
Pothan Joseph
6 The number of radio stations, which Pakistan got in 1947 were:
2
(7). Daily Jung first appeared from:
Delhi
(8) Hamid Nizami was the founder editor of:
Nawa-e-waqt
(9) CPNE is the representative body of:
Editors
(10) Television made its advent in Pakistan in:
1964
(11) Continuation of a story on another page is called:
Jump
(12) The largest mass medium in Pakistan is:
Radio
(13) Dr. Goebbles is known as father of:
Propaganda
(14) Radio Pakistan was converted to Pakistan Broadcasting Corporation in:
1972
(15) A.P.P. is the abbreviation of:
Associated Press of Pakistan.
16- What is scoop?
exclusive story
17 "Stringer" is called:
part-time correspondent paid a column rate
18. Newspaper's masterhead is called :
flag
19. 'Folio' is the name of:
page number
20 who was the first editor of the daily 'Jhang'?
Mir Khalil ur Rahman
21. Acknowledgment of the source of a picture or a story is called:
courtesy
22. Continuation of a story on another page is called:
jump
23. PEMRA ordinance was implemented in:
2002
24. The term 'Global Village' was coined by:
Marshal McLuhan
25. Press note can (be) issued (by):
government official
26. Registration of Press and Publication Ordinance was introduced in:
1963
27- The founder of daily 'Pakistan Times' was:
faiz ahmed faiz
28. the term 'Deck' is used for:
part of a headline
29. the term 'Yellow journalism' was started from:
U.S.A.
30. the inventor of the printing press was:
johannes Gutenberg
31. Pakistan's first official news agency was:
APP
32 Nasim Hijazi was Editor of the daily:
kohistan
33 C.P.N.E. stands for:
COUNCIL OF PAKISTAN NEWSPAPERS EDITORS)
34) What is meant by editorial note:
Editor’s notes
35) The news which appears in the papers two or three days before an important event is called:
Curtain Raiser
36) Who is the most important person in the T.V. NEWS:
None of these37) Hasrat Mohani published the newspaper:
Urdu-I-Muallah
38) The Nawa-e-Waqt started its publication in:
1940
39) Irshad Ahmed Haqani writes his column under in:
Harf-e-Tamannah
40) Who was the first editor of the daily Jang?
Mir Khalil-ur-Rehman
41) Which of the private Pakistani T.V. Channel has the greatest number of viewers?
GEO
42) Which official is called the pilot of the newspaper:
The editor
43) Communication is a
Process
44) The head office of “The Khabrain” is in:
Lahore
45) APNS represents
News paper owners
GENERALISM PAPER 2
46) P.T.V. started its transmission in the regime of:
Ayub Khan
47) Which is the largest circulated newspaper of Pakistan?
The Jang
48) The TNation is the sister publication of:
The Nawa-e-Waqt
49) AFP is the news agency of
France
50) Who was the founder of the Dawn?Quaid-e-Azam
51) Wax-Wyllie wrote
Radio and T.V. Writing
52) Who was the founder of yellow journalism:
William Hurst
53) The Urdu edition of the Comrade was called:
Humdard
.
(54) A large size headline across the entire page is called:
Banner
(55) A sheet containing facts and detailed information on any issue is known as:
Backgrounder
(56) Muhammadan Social Reformer was the English name of:
Tahzeeb-ul-Akhlaq
(57) Daily DAWN was started in :
1942
(58) The number of radio stations which Pakistan got in
1947 was:
3
(59) CPNE is the representative body of :
Editors
(60) S.M.R.C. is a well-known:
Communication Model
(61) A story appearing with the name of the writer is called:
By Line
(62) Dr Goebbles is know as the father of:
Propaganda
(63) Radio Pakistan was converted into Pakistan Broadcasting
Corporation in:
1972
(64) P.P.O. was amended in:
1963
(65) The cultivation theory was put forward by
George Gerbner
(66) The author of the famous book "COVERING ISLAM" is:Edward Said(67) The concept of Development Support Communication was presented
by:
Joseph Ascroft
(68) The head quarter of CNN is situated in:
Atlanta
(69) A full service advertising agency has:
Four departments
(70) The public relations department of the Federal Government is known
as:
PID
(71) The Orient Press of India was a news agency belonging to the:
Hindus
(72) The way in which the message travels to the receiver is called:Channel
(73) Intrapersonal communication involves:
An individual thinking or talking to himself
(74) Any message given by other than the literal interpretation of words is called:
Non Verbal Communication
(75) A person (or group) who has control over what information is disseminated to the audience, is known as:
Regulator
(76) The concept of “Global Village” was first introduced by :
Marshal McLUHAN
77) Broadcast media may be classified by:
Type of signal output
(78) To be considered a daily, a newspaper has to appear at least:
Seven times a week
(79) The news of important public events appearing in the front sections of a newspaper, are called:
Hard news
(80) The famous communication Model SMCRE was devised by:
Schramm
(81) Radio is a:
Hot medium
(82) The author of well known communication book “Process and Effects of Mass Communication” is:Wilbur Schramm
(83) The founding fathers of the mathematical or electronic theory of communication are:
Shannon and Weaver
(84) ABC is the abbreviation of:
Audit Bureau of Circulation(85) APP is the news agency of:
Pakistan
(86) The largest English newspaper of Pakistan is:
Dawn
(87) The founder of Jang-Group of Newspapers is:
Mir Khalil ur Rehman
(88) The editor of daily Nawa-e-Waqt is:
Majeed Nizami
(89) The daily Dawn was founded by:
Quaid-e-Azam
(90) Kuldip Nayer is a well known Indian:
Journalist
46) P.T.V. started its transmission in the regime of:
Ayub Khan
47) Which is the largest circulated newspaper of Pakistan?
The Jang
48) The TNation is the sister publication of:
The Nawa-e-Waqt
49) AFP is the news agency of
France
50) Who was the founder of the Dawn?Quaid-e-Azam
51) Wax-Wyllie wrote
Radio and T.V. Writing
52) Who was the founder of yellow journalism:
William Hurst
53) The Urdu edition of the Comrade was called:
Humdard
.
(54) A large size headline across the entire page is called:
Banner
(55) A sheet containing facts and detailed information on any issue is known as:
Backgrounder
(56) Muhammadan Social Reformer was the English name of:
Tahzeeb-ul-Akhlaq
(57) Daily DAWN was started in :
1942
(58) The number of radio stations which Pakistan got in
1947 was:
3
(59) CPNE is the representative body of :
Editors
(60) S.M.R.C. is a well-known:
Communication Model
(61) A story appearing with the name of the writer is called:
By Line
(62) Dr Goebbles is know as the father of:
Propaganda
(63) Radio Pakistan was converted into Pakistan Broadcasting
Corporation in:
1972
(64) P.P.O. was amended in:
1963
(65) The cultivation theory was put forward by
George Gerbner
(66) The author of the famous book "COVERING ISLAM" is:Edward Said(67) The concept of Development Support Communication was presented
by:
Joseph Ascroft
(68) The head quarter of CNN is situated in:
Atlanta
(69) A full service advertising agency has:
Four departments
(70) The public relations department of the Federal Government is known
as:
PID
(71) The Orient Press of India was a news agency belonging to the:
Hindus
(72) The way in which the message travels to the receiver is called:Channel
(73) Intrapersonal communication involves:
An individual thinking or talking to himself
(74) Any message given by other than the literal interpretation of words is called:
Non Verbal Communication
(75) A person (or group) who has control over what information is disseminated to the audience, is known as:
Regulator
(76) The concept of “Global Village” was first introduced by :
Marshal McLUHAN
77) Broadcast media may be classified by:
Type of signal output
(78) To be considered a daily, a newspaper has to appear at least:
Seven times a week
(79) The news of important public events appearing in the front sections of a newspaper, are called:
Hard news
(80) The famous communication Model SMCRE was devised by:
Schramm
(81) Radio is a:
Hot medium
(82) The author of well known communication book “Process and Effects of Mass Communication” is:Wilbur Schramm
(83) The founding fathers of the mathematical or electronic theory of communication are:
Shannon and Weaver
(84) ABC is the abbreviation of:
Audit Bureau of Circulation(85) APP is the news agency of:
Pakistan
(86) The largest English newspaper of Pakistan is:
Dawn
Ayub Khan
47) Which is the largest circulated newspaper of Pakistan?
The Jang
48) The TNation is the sister publication of:
The Nawa-e-Waqt
49) AFP is the news agency of
France
50) Who was the founder of the Dawn?Quaid-e-Azam
51) Wax-Wyllie wrote
Radio and T.V. Writing
52) Who was the founder of yellow journalism:
William Hurst
53) The Urdu edition of the Comrade was called:
Humdard
.
(54) A large size headline across the entire page is called:
Banner
(55) A sheet containing facts and detailed information on any issue is known as:
Backgrounder
(56) Muhammadan Social Reformer was the English name of:
Tahzeeb-ul-Akhlaq
(57) Daily DAWN was started in :
1942
(58) The number of radio stations which Pakistan got in
1947 was:
3
(59) CPNE is the representative body of :
Editors
(60) S.M.R.C. is a well-known:
Communication Model
(61) A story appearing with the name of the writer is called:
By Line
(62) Dr Goebbles is know as the father of:
Propaganda
(63) Radio Pakistan was converted into Pakistan Broadcasting
Corporation in:
1972
(64) P.P.O. was amended in:
1963
(65) The cultivation theory was put forward by
George Gerbner
(66) The author of the famous book "COVERING ISLAM" is:Edward Said(67) The concept of Development Support Communication was presented
by:
Joseph Ascroft
(68) The head quarter of CNN is situated in:
Atlanta
(69) A full service advertising agency has:
Four departments
(70) The public relations department of the Federal Government is known
as:
PID
(71) The Orient Press of India was a news agency belonging to the:
Hindus
(72) The way in which the message travels to the receiver is called:Channel
(73) Intrapersonal communication involves:
An individual thinking or talking to himself
(74) Any message given by other than the literal interpretation of words is called:
Non Verbal Communication
(75) A person (or group) who has control over what information is disseminated to the audience, is known as:
Regulator
(76) The concept of “Global Village” was first introduced by :
Marshal McLUHAN
77) Broadcast media may be classified by:
Type of signal output
(78) To be considered a daily, a newspaper has to appear at least:
Seven times a week
(79) The news of important public events appearing in the front sections of a newspaper, are called:
Hard news
(80) The famous communication Model SMCRE was devised by:
Schramm
(81) Radio is a:
Hot medium
(82) The author of well known communication book “Process and Effects of Mass Communication” is:Wilbur Schramm
(83) The founding fathers of the mathematical or electronic theory of communication are:
Shannon and Weaver
(84) ABC is the abbreviation of:
Audit Bureau of Circulation(85) APP is the news agency of:
Pakistan
(86) The largest English newspaper of Pakistan is:
Dawn
(87) The founder of Jang-Group of Newspapers is:
Mir Khalil ur Rehman
(88) The editor of daily Nawa-e-Waqt is:
Majeed Nizami
(89) The daily Dawn was founded by:
Quaid-e-Azam
(90) Kuldip Nayer is a well known Indian:
Journalist
GENERALISM PAPER 3
91- What is ABC?
Audit bureau of Circulation
92- What is Dummy?
A dead body of an animal
93- Press and Publication Ordinance was introduced on:
1963
94- What is embargo?
A ban on publication before a specific date
95- Television programmes were started in Pakistan on:
1964
96- Who was the first editor of daily Nawa-e-Waqt?
Hamid Nizami
97- Radio is what type of channel?
Time consuming
98- What is yellow journalism?
Exploitative sensational
99- What is typography?
a choice of type to ensure image clariy
100- What is editorial?
A point of view of the news paper
101- What is lithography?
A method of printing
102- What is by line?
Reporter's name given with printed story
103- Agenda setting is the main objective:
is the subject of mass communication
104- PID?
Press information department
105- Press and Publication ordinance?
was implemented in 1963 during the Field Marshal Muhammad Ayub Khan's Government
106- Pakistan's per capita income?
$ 800
107- What is considered as father of popular Journalism:
E.M. Rogers
108- News is the description of the event by a book writer:
False
109) Calcutta General advertiser is popularly known as:
Bengal jopurnal
110) The first printed Urdu paper in the Sub-continent was:
Jam-e-jahan Numa
111) The Pakistan Times was founded by:
quaid-e-Azam Mohd Ali Jannah
112) The term Artillery of the press was coined by :
Qilbur Schramm
113) the modern version of old hero is .
Celebrity
114) libel is :
Malicious defamatory written accusation
115--intra Personal Communication is
Inner monologues-communications within self
116) the originator of the phrase “press is the fourth estate” is:
Edmund Burke
117---Identify the following in Pakistan`s Media perspective.
APNS (ALL PAKITAN NEWSPAPERS SOCIETY)
APNEC (ALL PAKISTAN NEWSPAPERS EMPLOYERS
CONFEDERATION)
CPNE (COUNCIL OF PAKISTAN NEWSPAPERS EDITORS)
PBC (PAKISTAN BROADCASTING CORPORATION)
ABC (AUDIT BIREAU OF CIRCULATION)
PID (PRESS INFORMATION DEPARTMENT)
PFUJ (PAKISTAN FEDERAL UNION OF JOURNALISTS
APP (ASSOCIATED PRES OF PAKISTAN)
PEMRA (PAKISTAN ELECTRONIC AND MEDIA REGULATORY AUTHORITY)
RPPO (REGISTRATION OF PRINTING AND PRESS ORDINANCE)
118. What is “Lithography”?
A method of Printing
119. What is “Dummy”?
Make-up of newspaper
120. What is by line?
Reporter’s name printed with story
121. Intra-Personal Communication is:
With self
122--What is ABC?
Audit Bureau of Circulation
123. Who was the first Editor of daily “Nwa-e-Waqt?”
Hameed Nizami
124-When Television Transmission was started in Pakistan?
1964
125. The Subject allotted to a newspaper reporter is called:
Feature
126. A journalist who is not attached with any newspaper is called:
Free Lancer
127--Identification Mark written on the top of
news story page is called:
Credit Line
128. Dr. Gobbles is known as father of:
Propaganda
129. The communication based on purchased time or space is called:
Advertising
130. UPI is the abbreviation of:
United Press International
131. The news that appears two or three days before an event is called:
Curtain raiser
132. Press and Publication Ordinance was introduced in:
1963
133. Communication without words:
Non-Verbal communication
134. Tabloid newspaper is of small size with:
3 columns
135. The reading of the script to check the errors is called:
Proof-reading
136- A brief introduction of a photograph is called:
Caption
137. OB stands for:
Official Beat
91- What is ABC?
Audit bureau of Circulation
Audit bureau of Circulation
92- What is Dummy?
A dead body of an animal
93- Press and Publication Ordinance was introduced on:
1963
94- What is embargo?
A ban on publication before a specific date
95- Television programmes were started in Pakistan on:
1964
96- Who was the first editor of daily Nawa-e-Waqt?
Hamid Nizami
97- Radio is what type of channel?
Time consuming
98- What is yellow journalism?
Exploitative sensational
99- What is typography?
a choice of type to ensure image clariy
100- What is editorial?
A point of view of the news paper
101- What is lithography?
A method of printing
102- What is by line?
Reporter's name given with printed story
103- Agenda setting is the main objective:
is the subject of mass communication
104- PID?
Press information department
105- Press and Publication ordinance?
was implemented in 1963 during the Field Marshal Muhammad Ayub Khan's Government
106- Pakistan's per capita income?
$ 800
107- What is considered as father of popular Journalism:
E.M. Rogers
108- News is the description of the event by a book writer:
False
109) Calcutta General advertiser is popularly known as:
Bengal jopurnal
110) The first printed Urdu paper in the Sub-continent was:
Jam-e-jahan Numa
111) The Pakistan Times was founded by:
quaid-e-Azam Mohd Ali Jannah
112) The term Artillery of the press was coined by :
Qilbur Schramm
113) the modern version of old hero is .
Celebrity
114) libel is :
Malicious defamatory written accusation
115--intra Personal Communication is
Inner monologues-communications within self
116) the originator of the phrase “press is the fourth estate” is:
Edmund Burke
117---Identify the following in Pakistan`s Media perspective.
APNS (ALL PAKITAN NEWSPAPERS SOCIETY)
APNEC (ALL PAKISTAN NEWSPAPERS EMPLOYERS
CONFEDERATION)
CPNE (COUNCIL OF PAKISTAN NEWSPAPERS EDITORS)
PBC (PAKISTAN BROADCASTING CORPORATION)
ABC (AUDIT BIREAU OF CIRCULATION)
PID (PRESS INFORMATION DEPARTMENT)
PFUJ (PAKISTAN FEDERAL UNION OF JOURNALISTS
APP (ASSOCIATED PRES OF PAKISTAN)
PEMRA (PAKISTAN ELECTRONIC AND MEDIA REGULATORY AUTHORITY)
RPPO (REGISTRATION OF PRINTING AND PRESS ORDINANCE)
118. What is “Lithography”?
Jam-e-jahan Numa
111) The Pakistan Times was founded by:
quaid-e-Azam Mohd Ali Jannah
112) The term Artillery of the press was coined by :
Qilbur Schramm
113) the modern version of old hero is .
Celebrity
114) libel is :
Malicious defamatory written accusation
115--intra Personal Communication is
Inner monologues-communications within self
116) the originator of the phrase “press is the fourth estate” is:
Edmund Burke
117---Identify the following in Pakistan`s Media perspective.
APNS (ALL PAKITAN NEWSPAPERS SOCIETY)
APNEC (ALL PAKISTAN NEWSPAPERS EMPLOYERS
CONFEDERATION)
CPNE (COUNCIL OF PAKISTAN NEWSPAPERS EDITORS)
PBC (PAKISTAN BROADCASTING CORPORATION)
ABC (AUDIT BIREAU OF CIRCULATION)
PID (PRESS INFORMATION DEPARTMENT)
PFUJ (PAKISTAN FEDERAL UNION OF JOURNALISTS
APP (ASSOCIATED PRES OF PAKISTAN)
PEMRA (PAKISTAN ELECTRONIC AND MEDIA REGULATORY AUTHORITY)
RPPO (REGISTRATION OF PRINTING AND PRESS ORDINANCE)
118. What is “Lithography”?
A method of Printing
119. What is “Dummy”?
Make-up of newspaper
120. What is by line?
Reporter’s name printed with story
121. Intra-Personal Communication is:
With self
122--What is ABC?
Audit Bureau of Circulation
123. Who was the first Editor of daily “Nwa-e-Waqt?”
Hameed Nizami
124-When Television Transmission was started in Pakistan?
1964
125. The Subject allotted to a newspaper reporter is called:
Feature
126. A journalist who is not attached with any newspaper is called:
Free Lancer
127--Identification Mark written on the top of
news story page is called:
Credit Line
128. Dr. Gobbles is known as father of:
Propaganda
129. The communication based on purchased time or space is called:
Advertising
130. UPI is the abbreviation of:
United Press International
131. The news that appears two or three days before an event is called:
Curtain raiser
132. Press and Publication Ordinance was introduced in:
1963
133. Communication without words:
Non-Verbal communication
134. Tabloid newspaper is of small size with:
3 columns
135. The reading of the script to check the errors is called:
Proof-reading
136- A brief introduction of a photograph is called:
Caption
137. OB stands for:
Official Beat
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